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Zinrelo Loyalty Helps German-Bliss Equipment Increase Repeat Purchase Revenue by 85%

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The Rewards System awards customers loyalty points for completing certain activities. These points are then redeemed for rewards. Balancing the accrual rate of loyalty points and pay-out rate for rewards was a delicate act because too much of either could disrupt profit margins. Additionally, if the points and rewards were not optimal, the program would not be…

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