Walmart’s new “Shop-by-Diet” tool, powered by Sifter’s technology rolling out today, will help shoppers find foods and supplements that fit their personal dietary and lifestyle goals with greater variety and flavor.
Press Release
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Jan 12, 2022 06:00 EST
CHICAGO,
January 12, 2022 (Newswire.com) –
Sifter SP Inc., the Nutrition as a ServiceTM platform, is teaming up with Walmart to help customers take greater control of their health by making it easy to reach personal wellness goals while grocery shopping at Walmart both online and in-store. Just imagine a customer avoids dairy or has an allergy to it. In the new Shop-by-Diet tool, that customer can toggle on “dairy-none” then scan the food item they are interested in and it will let them know if it is a match for their wellness goals. More than 200 million consumers are said to be adhering to a diet or…