Edinburgh, United Kingdom, January 06, 2022 –(PR.com)– Marriott Communications’ support of Edinburgh-based baby loss charity, Held In Our Hearts, see’s a successful partnership finishing the year with campaigns reaching over a million people nationally.

In early 2021, Marriott Communications was tasked by the charity to refine their existing communications strategy in order to facilitate a growth in digital presence and brand awareness, whilst also aligning this strategy to the core vision and values of the charity.

For Held In Our Hearts, the conditions set out by the ongoing COVID pandemic meant that their community, and specifically bereaved parents, had to be supported digitally – meaning that an adaptation to digital marketing was paramount.

In light of this, Marriott Communications successfully developed several digital campaigns, implemented a refined approach to digital communication channels, and cultivated support at a…