New York, NY, December 27, 2021 –(PR.com)– GCP Fund is providing a countermeasure to the liquidity crisis commercial investors, developers, and owners are undergoing by providing them with a variety of hard money loans.

The asset-based lending firm is chaired by Joe Malvasio, a commercial lender and investor with over four decades in the industry. Under his leadership, the company has funded and invested in commercial ventures across several states.

“You don’t need to show your income or credit report to apply for a loan at GCP Fund,” said a spokesperson for the firm. “Although some projects do require prior experience, we mostly look at a project’s potential. If we see it paying off in the future, we’ll grant the loan. If we see it paying off really well, we might just propose a structured joint venture loan where we won’t just be in a lender-borrower relationship with the client but an equal partnership with…