• With the large majority of people out of the house after ‘Freedom Day’ on 19th July, research reveals consumers anticipate more misplaced parcels as normality resumes
• Almost a fifth of Brits are less likely to order online if they have a negative experience of delivery communications

Manchester, UK; 15th July, 2021: 42% of consumers say they have missed, on average, three deliveries due to miscommunication by a brand or courier during the pandemic. With 63% expecting to be out of the house more frequently now that COVID-19 restrictions have begun to lift (rising to 77% of those aged 18-34), retailers must focus on customer communications and a connected delivery experience to put consumer fears at rest.

The research from delivery experience platform Sorted, conducted by Opinium among 2,000 UK respondents, found that one in five Brits are much less likely to order online after just one negative delivery…